A majority of female veteran business owners (56 percent) said they started a business so they could be their own boss. Respondents also said they started their own business for the flexible hours, economic considerations and the desire to make a difference.
One in four respondents said she wanted to start a business because she had a good idea for one.
The female veterans encountered the same challenges as other owners of small businesses. In particular, 46 percent of respondents said they do not have a business plan in place for the next two years. Respondents said that securing new customers and gaining capital were also among their top challenges in growing a business.